At first glance, some may interpret the current iteration of Korean car brand Kia’s logo as the ‘KN car brand’ – as an abstract way for the automotive company to push out its distinct identity within the industry. But take the time to read about the Kia brand logo evolution over the past years, from one of South Korea’s first industrial firms specializing in chemical and machine production, towards its current form as one of the most recognized global automotive companies. Reviewing Kia’s logo history, you’ll find that each iteration represents a key point in the company’s story, from an era where Kia cars were mere appliances to fulfill basic mobility needs, towards its ‘renaissance’ period that saw them gain desirable factors (aesthetically and mechanically speaking), and its current moves to heavily focus on electrification for the future.
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