The Goodwood Festival of Speed takes place July 9-12, and as a British automaker, JaguarLand Rover can’t miss it. In fact, it’s planning to make a splash by revealing the first-ever Range Rover Electric ahead of a full global debut later in the year. The brand says that the EV will be effortless in its performance, peerless in its refinement, and confident in its off-road abilities, just like its combustion siblings. Joining the Range Rover Electric will be a selection of new Range Rover London Editions – Westminster, Battersea, Belgravia, and Hoxton – and taking to the Goodwood hillclimb will be the Range Rover Sport SV Ultimate Edition, a U.K.-only send-off before the refreshed Range Rover Sport and Range Rover arrive for 2027.
What to Expect from the First Range Rover Electric
Land Rover
The single teaser image only shows the center cap of the upcoming Range Rover’s wheel, which bears an EV wordmark. We doubt any brand in 2026 would actually fit such a thing to a production car, as it robs them of a spot in which to place their logo, but we’ll find out next week. What we do know is that the electric Range Rover is likely to cost more than the V8, which is in line with the other major new EV under the JLR umbrella; the Jaguar Type 01 will reportedly cost almost $160,000. The SUV will feature a technology called ThermAssist, which is an advanced thermal management system designed to reduce heating energy consumption by as much as 40 percent, improving range in extremely cold climates, enhancing charging performance, and keeping the cabin temperate as efficiently as possible. A 117kWh battery with 344 double-stacked prismatic cells will feed the AWD system, but range and performance are still unknown. We expect torque to be in the 800-lb-ft region, and horsepower to be over 600, while the looks are unlikely to be anything but traditional.
JLR Needs a Smash Hit Soon
Jaguar Land Rover
Goodwood will give the Range Rover brand a chance to show that it’s still one of the best when it comes to luxury SUVs, and it needs some good press right now. JLR recently recalled SUVs for faulty airbags, and although JLR’s portfolio of Defender, Range Rover, and Range Rover Sport models helped carry it through the first quarter of the company’s financial year, the figures were considerably worse worldwide for everything, with retail sales falling in the U.K., Europe, North America, China, the Middle East, Africa, and all other markets. Not a single region posted an increase or even stable figures in retail sales, and if this Range Rover EV isn’t a big hit, JLR may have to reevaluate how it stays afloat.
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