Loud And Proud
Muscle car ownership is a unique side of the automotive world because of the way muscle cars are and always have been; they are generally the most outlandish cars in all aspects. Throughout history, we’ve seen iconic muscle car names, and the car’s reputation is reflected in the number of unique, eye-catching paint schemes. With most normal cars offering a selection of blacks, greys, and whites, muscle cars continue to be inspired by the full range of the color wheel.
Dodge has been trying to recapture the market it lost by dropping the Hemi V8 – by giving owners more customization options. Most recently, it has just announced the addition of two more colors for the Charger.
Stellantis
2027 Dodge Charger Red Oxide
Following the recent introduction of the Purple Haze paint job for the Charger, Dodge is also announcing the availability of a new deep, dark red exterior color called Red Oxide. This new colorway was first debuted during the Woodward Dream Cruise event. This event is one of the biggest automotive gatherings held annually; 2026 was the 31st edition, which gathered around 40,000 vehicles along the iconic Woodward Blvd.
Red Oxide was first offered for the Durango, which just got a new colorway offering courtesy of the Charger model called the Redeye. “At Dodge, color is another way our customers can express their personality and make a statement,” said Matt McAlear, Dodge CEO. McAlear also said that custom colors, graphics, and stripe packages give Charger customers another bold way to personalize their Charger and make it their own. Red Oxide will be available for the 2027 model of the Charger starting next month for $695.
Stellantis
Woodward Dream Cruise
Dodge held a special event during the Woodward Dream Cruise festivities called Roadkill Nights. During their showcases, the brand proudly displayed the new Charger Super Bee Launch Edition and Charger Scat Pack, and held thrill ride experiences in the high-performance cars built by the brand.
