BMW once dubbed the iX its technology flagship, but five years after it first appeared, America isn’t even getting another one. Instead, BMW is tempting shoppers with a 2027 iX3, featuring the company’s impressive Neue Klasse technology. This means that the much-touted technology flagship has been overtaken by the technology that it helped BMW develop. And analysts expect BMW’s headline-making iX to lose significant value as time marches on and the world of motoring seizes on the next best thing.
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