One of the reasons Amazon made such great inroads with its smart home devices was because they were relatively affordable compared to the competition. But now, the company could be losing its value proposition as Amazon has implemented price hikes across its devices.
Amazon devices are getting price hikes
Initially discovered by Fortune, it seems that Amazon has made price hikes for its devices. We’re talking about its Echo, Fire TV, Kindle, and eero product lineups. So, how much more expensive are we looking at? Depending on what you’re buying, you could be looking at a price jump as high as 60%, or $100 for others.
For example, the base Echo Dot saw the highest increase in price. It was originally priced at $50, but it is now priced at $80. That’s a 60% price increase for what would have otherwise been a reasonably priced product. But at the same time, some devices only saw marginal increases, like the Fire TV Stick HD, which went from $35 to $40.
As to why the company is raising its prices, it looks like the memory shortage is to blame once again. According to a statement provided to Fortune by an Amazon spokeswoman, “After absorbing these increases for as long as we could, we recently adjusted pricing across our product lines.”
Amazon’s not alone
That being said, Amazon is most definitely not alone in doing this. As some of you might have heard, a couple of months ago, Apple raised the prices across its products. The iPhones were spared at that time, but according to the rumors, that will change with the launch of the iPhone 18 series.
We’ve also seen PC components like RAM and NAND storage increase in price as well. The bad news is that this is something we’ll have to put up with for the foreseeable future. According to SK Hynix, they believe this memory crisis could last until 2030. So, if you are planning on buying a gadget now, you should probably move quickly.
While some companies are still holding their current prices, don’t be surprised if they increase it further down the road.
The post Amazon Devices Are Getting More Expensive, and the Memory Crisis Is to Blame appeared first on Android Headlines.
