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Verizon’s new CEO wants the company to shift focus towards consumers
Dan Schulman did not give any detailed roadmap plan yet, but he explained his main goals. Before anything, he wants Verizon to cut costs, remove the weak parts of the business, and operate in a simpler and faster way. He emphasized that the customers will be the main focus of the company going forward.
The CEO mentioned that Verizon has spent numerous years building the most reliable network. Now, with that foundation in place, the company aims to focus on offering good value and a better customer experience. Moreover, he adds in his statement that Verizon must stop becoming an easy target for its competitors who want to snatch away its customers.
Verizon’s Q3 2025 performance report shows no sign of growth
The financial report shows that Verizon’s performance was not the worst, but also not strong enough to calm worries. The consumer division lost 7,000 wireless postpaid phone customers, while the business side gained 51,000 customers, leading to a total gain of 44,000 postpaid phone customers. Verizon made $28.20 billion in service revenue. The company also added 261,000 fixed wireless access customers and 61,000 FiOS customers, but those numbers were below predictions.
For reference, other carriers performed better in the same period. AT&T gained 405,000 postpaid phone customers and reported strong earnings. T-Mobile added about a million postpaid phone customers and also saw big growth in fixed wireless access numbers. Industry experts are unsure how Verizon will compete without lowering prices or offering big promotions.
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