Posh Looks, Bargain Price
After more than a decade in production, Mitsuoka is closing the order books on one of its most eccentric creations. The Ryugi Final Edition marks the end of new sedan sales, with the company beginning to accept orders on February 20 for a strictly limited run of just 20 units in Japan. Pricing starts at ¥3,305,500 (approximately $21,247 USD) for the gasoline model and rises to ¥3,855,500 (about $24,785 USD) for the hybrid, positioning it as a hand-finished niche offering rather than a value-oriented compact.
In Japan, luxury aesthetics carry particular cultural weight. The country’s VIP (bippu) style scene, which reimagines premium sedans as rolling statements of presence and refinement, reflects a deep appreciation for design and stance. Yet Japanese buyers are also famously pragmatic, expecting reliability and everyday usability. The Ryugi sits at that intersection: a retro, British-inspired silhouette wrapped around the dependable underpinnings of the Toyota Corolla Axio, blending aristocratic theater with compact-sedan sensibility.
Mitsuoka
Corolla With a Fancy Crown
For the American context, imagine taking a mainstream sedan like a Toyota Camry and rebodying it to resemble a 1950s British luxury icon. That’s effectively what Mitsuoka has done here. Beneath the ornate sheet metal lies humble Corolla architecture, but the exterior attempts to channel the stately presence of classics such as the Jaguar Mark 2, Bentley S-Type, and Rolls-Royce Silver Cloud.
This budget-VIP ethos sits alongside a much more extreme end of Japanese luxury culture, where tuners and bespoke outfitters turn flagship cars, such as the Toyota Century, into $200,000+ statements of exclusivity and performance. Those projects represent a no-compromise expression of luxury, contrasting with the Ryugi’s nostalgic reinterpretation of everyday engineering. Mitsuoka’s approach may be more whimsical, but it still taps into the same desire to make a statement through automotive presence.
Mitsuoka
In Rare Air
Mechanically, nothing changes from the Toyota donor. A naturally aspirated 1.5-liter four-cylinder produces 102 horsepower, paired with a continuously variable transmission and available in front- or all-wheel-drive configurations. Buyers can also opt for the self-charging hybrid, which combines a 1.5-liter engine with a single electric motor for improved efficiency.
The pricing structure underscores the cost of nostalgia. The Corolla Axio once started at ¥1,639,600 (around $10,536), roughly half the Ryugi’s entry price. While sedan production ends with this Final Edition, the Ryugi name continues through the company’s conversion program and in wagon form via the Ryugi Adventure.
Mitsuoka