Luxury Exclusivity
When you reach a certain status in life, you want to distinguish yourself from the rest. Such is the success of luxury brands, appealing to those who want what others can’t have, and the same holds true for cars.
This is why some brands offer bespoke services for their customers; brands like Rolls-Royce, Bentley, Maybach, and others give clients the freedom to customize and modify. Alfa Romeo is offering such an experience for select customers in a land of opulence.
Gargash Alfa Romeo
You Are Gold
Gargash Group is a distribution company in Dubai. Under its care are brands such as Mercedes-Benz, GAC, and Alfa Romeo. Focusing on the latter, Alfa Romeo just celebrated a big milestone last year, 115 years in the car-making business. Keen to keep the spirit of celebration going, Gargash dropped a very limited run of the Giulia and Stelvio Quadrifoglio.
Both cars underwent the Bespoke Edizione treatment through Alfa’s bespoke department. The Giulia 115 is painted in a sinister black colorway that accentuates the iconic design. There are some Alfa Romeo crest logos adorned on the hood, as well as 115 badging. A key aspect of this bespoke model is the gold finish on the brake calipers, rims, splitter, and side skirts. Inside is a blend of orange and black, with the seat headrests displaying a 1 of 5 lettering.
To create a little distinction between the two models, the Stelvio 115 has a dark gray paint finish. The same emblems and logo graphics can be found on the exterior as well as the gold-finished pieces and parts. Another key difference is that instead of the black and orange, the Stelvio goes for Black and tan. Of course, the Stelvio 115’s interior also has the logos and special numbering.
Gargash Alfa Romeo
Show With Go
Since both Bespoke Edizione models are based on the Quadrifoglio, they share the same peak-performance powertrain and package as the standard cars. Powering these cars is the same 2.9-liter twin-turbo V6, making 513 horsepower and 442 lb-ft of torque. The Giulia remains rear-wheel drive, while the Stelvio uses all-wheel drive.
As the headrest numbering suggests, only 10 cars will receive this treatment: five for the Giulia and five for the Stelvio. Prices start at $136,100 (converted), a pretty high bump up from the standard QV models, but you can’t put a price on exclusivity, especially in Dubai.
Gargash Alfa Romeo