
Conservative pundit Megyn Kelly knocked singer-songwriter Beyoncé over a new ad campaign promoting Levi jeans.
“This is the opposite of the Sydney Sweeney ad. Quite clearly there is nothing natural about Beyonce,” Kelly wrote in a post on the social platform X.
“Everything — from her image to her fame to her success to her look below — is bought and paid for,” she added. “Screams artificial, fake, enhanced, trying too hard.”
Beyoncé’s company this week posted a video teasing an ad campaign for Levi jeans featuring the pop icon, whose recent album features a song titled “LEVII’S JEANS.”
The Levi campaign comes in the midst of an ongoing cultural debate about a campaign American Eagle rolled out last month promoting its jeans featuring actor Sydney Sweeny.
Critics have slammed the American Eagle campaign, arguing it has racist undertones. President Trump defended Sweeney over her participation in the campaign, arguing its success shows being “WOKE is for losers.”
Kelly, a former cable news host and political analyst, is a staunch supporter of Trump and often uses her popular podcast to weigh in on pop culture, entertainment and other issues outside the political realm.