
Hisense has unveiled the XR10, its most advanced laser projector yet, and it’ll be on display at CES 2026. The announcement marks another milestone for the company, which pioneered the Laser Home Cinema category over a decade ago.
The Hisense XR10 represents a significant leap in projection technology. At its core is the new LPU 3.0 Digital Laser Engine, which delivers a record-setting 6,000 ANSI lumens of brightness—enough to produce vivid images even in well-lit rooms. The projector uses a pure RGB triple laser light source and features 16 all-glass lenses for superior light transmittance and color stability.
One standout feature is the XR10’s versatility. With an optical zoom range of 0.84x to 2.0x, it can project crisp 4K images from 65 inches all the way up to a massive 300 inches. The projector also introduces an industry-first 4-camera plus dual TOF sensing system that enables intelligent auto-adjustments, correcting side-projected images up to 15 degrees without quality loss.
“The XR10 is the next chapter in that story,” said Wood Bi, CTO of Hisense USA, referring to the company’s laser technology journey that began with TriChroma in 2019.
Despite its powerful specs, the Hisense XR10 maintains a compact form factor thanks to a fully-sealed microchannel liquid cooling system. The new IRIS system automatically adjusts lens aperture and exposure for optimal contrast up to 6000:1.
Alongside the XR10, Hisense will showcase the PX4-PRO ultra short-throw projector, offering 3,500 lumens and projection sizes up to 200 inches in a sleek, space-saving design.
Both products reinforce Hisense’s commitment to making premium big-screen experiences accessible for every home.
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