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- Google has released two Pixel 10 ads with touches of unrealism and creepiness.
- In one ad, your old phone sounds like a creepy ex.
- In the other, Google outrightly lies about the Pixel 10 Pro’s zooming capabilities.
Sometimes ads don’t achieve the results advertisers may have intended. While some are just unrelatable or unfunny, others are just tone-deaf. And the latter kind sparks controversies and backlash online, as did Apple’s infamous “crush” ad, where it put musical instruments, an arcade machine, countless boxes of paint, literally stuff worth hundreds of thousands of dollars, under a hydraulic press to signify how different tools of creativity are crammed into the super-slim iPad Air. That one ended up receiving so much criticism that Apple not only removed the ad but also apologized.
Other biggies like Google and Samsung have their own share of such ads too, like the recent “Sydney” ad by Google, where a young girl writes a heartfelt letter to her idol, except the letter is written with Gemini. While that didn’t fly off the ground, Google now has two more ads treading similar lines.