L&L Holding Company has leased 150 Fifth Ave.’s last remaining availability to BAM Labs, which will open its first U.S. studio at the base of the repositioned Flatiron District tower. The 15-year agreement with BAM Labs, a fitness concept with locations in Spain and Mexico, covers 11,321 square feet at the street and lower levels of the circa-1888 property, whose office component is leased to MasterCard.
“When we embarked on our transformation of 150 Fifth Ave., we set out to create a fully modernized destination that would appeal to innovative, tech-focused brands aligned with Midtown South’s creative energy,” said L&L EVP of Leasing Jonathan Tootell. “BAM Labs is the perfect retailer to complete our leasing program and will serve as a welcome neighborhood amenity.”
L&L Holding was represented by Alan Schmerzler, Sean Moran, Catherine Merck, and Patrick O’Rourke of Cushman & Wakefield. BAM Labs was represented by Noah Jay and Michael Yadgard of Compass.
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