The idea of a foldable iPhone has gone from being a rumor on the internet to something possible. Most fans thought Apple would use a name like “iPhone Fold” that was easy to guess. However, recent leaks suggest otherwise. Sources close to the supply chain say Apple’s first foldable device will probably be called the “iPhone Ultra” instead of iPhone Fold.
iPhone Ultra: The alleged name of Apple’s first foldable phone
The use of the “Ultra” moniker is not a new venture for Apple. We have already seen it used for the Apple Watch, high-end M-series processors, and premium CarPlay features. According to reliable leaker Digital Chat Station on Weibo, Apple plans to solidify this branding to distinguish products that surpass even the “Pro” tier.
This branding strategy aligns with the device’s high-end positioning. The first foldable from the company is expected to feature a book-style design. Reports claim it will have an external display of about 5.5 inches and an internal screen nearly 8 inches wide. Plus, there’s a rumored price tag ranging between $2,000 and $2,500. So, the “Ultra” name serves to justify a level of pricing and exclusivity never before seen in the firm’s smartphone lineup.
Influencing the global market
Apple’s influence is so significant that even before an official announcement, other manufacturers are paying close attention. Reports suggest that several brands in China are already considering rebranding their own upcoming foldables as “Ultra” models to compete directly in terms of status and hardware.
This isn’t the first time we’ve heard this name. In March 2026, other leakers like WayLabs also mentioned this possibility. It appears Apple aims to create a superior category in its catalog that doesn’t just include the iPhone. It could eventually expand to future AirPods Ultra with integrated cameras or a MacBook Ultra with an OLED screen.
Some hurdles to resolve
Despite the excitement, there have been some hurdles along the way to launch. According to reports, manufacturing tests revealed technical problems that may have changed the original schedule.
If Apple fixes these reported issues, the launch could happen between September and December. Otherwise, Apple fans will likely have to wait until 2027.
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