For the most part, automotive CEOs tend to be unknown and anonymous, and they probably prefer to keep it that way. Naturally, there are exceptions, mostly in cases where the company is named after the man in charge. Examples include Pagani, Koenigsegg, Rimac and Hennessey, but these are high-end brands where the (mostly eccentric) personality of the CEO is part of the appeal of the brand. When it comes to mass-market products, one CEO is known around the world. Can you, right now, without Googling, name the CEO of Toyota, the largest automotive company in the world?
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