Colliers reported improving financial health for U.S. hospitality assets, particularly in the Northeast and Central regions, driven by leisure travel and the return of conferences and events. Between April 2024 and March 2025, U.S. hotels saw RevPAR rise 2.4%, ADR increase 1.9% and occupancy also tick up slightly. Although some regions are still catching up to pre-pandemic demand, others are regaining previous cyclical highs, according to Colliers’ U.S. Hospitality Outlook Report 2025.
“We’re seeing performance diverge by region and asset type, which is creating targeted opportunities for investors who understand how to navigate today’s complexity and capitalize on long-term fundamentals,” said Mark Owens, vice chair, capital markets, Colliers.
The report notes a modest decline in consumer travel spending, with lodging down 2.5% and airfare down 6% year-over-year. International travel may also face short-term challenges tied to economic conditions, particularly in global gateway markets, but strong domestic demand, especially for leisure and group travel, continues to support sector performance.
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