Wolfsburg has received the message loud and clear from the marketplace, and Volkswagen brand CEO Thomas Schäfer is promising user-friendly car technology that returns to old-school interactions. Leading the largest passenger car brand within the Volkswagen Group since July 2022, Schäfer admits VW misstepped when it replaced buttons with finicky touch-sensitive sliders to control audio volume and climate control settings in the Mk8 Golf, which reached European showrooms late in 2019.
Â