The latest earnings results from Meta are in, and it isn’t looking too great for its VR division, given the amount of spending on the technology compared to the amount of money coming in from it. VR has never really been a profitable division for Meta. However, the amount of money the company burned through in 2025 on VR is almost staggering.
Since Meta took a major interest in VR several years ago, it has slowly started shifting toward AI and dumping more research and development into AI than its VR offerings. Meta’s shift toward AI is understandable from a business standpoint. The Meta Ray-Ban smart AI glasses are its best-selling product. Better than the Meta Quest VR headsets, which have been out for far longer. Though Meta is facing entirely different challenges on the AI side, with a recently reported lawsuit.
Meta VR spending in 2025 surpassed $19 billion
With how much Meta spent on VR in 2025, you’d think it was trying to use that cash for a fire after being stranded on the side of a mountain in a terrible snowstorm. Its earnings report (via TechCrunch) states that it burned through a total of $19.1 Billion in the entirety of 2025. That’s quite a lot of cash to dump into a division that isn’t making you any money. The report also details that about $6.2 Billion of that was the losses for Q4 alone.
Meta CEO Mark Zuckerberg says that things won’t change much for 2026, either. During the call with investors, he stated, “I expect Reality Labs losses this year to be similar to last year.” This doesn’t mean that Meta will shift away from VR entirely, but it isn’t exactly a bright spot for the technology at the company. That much is clear following Meta’s thousands of layoffs announced earlier this month. In other words, VR is having a tough go of it at Meta right now. That being said, the Quest lineup likely isn’t going anywhere anytime soon. Even if development around it slows down.
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