Becoming a creator on TikTok isn’t as simple as recording a video, uploading it, and calling it a day. There are a lot of strategies involved, such as how to cut/edit your content, music, hashtags, caption, time of posting, and so on. This can feel overwhelming for new creators, but TikTok is making it easier with some new AI-powered features.
TikTok introduces new AI features
During the TikTok US Creator Summit, the company unveiled a couple of new AI-powered features that will make it easier for content creators. One of those features comes in the form of AI Outline.
According to TikTok, AI Outline will help users structure their content ahead of recording. This means that instead of blindly recording a video with zero strategy, you can use this feature to get some ideas on how to structure, caption, and title your video. TikTok will even suggest the appropriate hashtags you can use to help your content be discovered.
For now, TikTok says that AI Outline is only available to content creators 18 and older. It is also currently limited to users in the US, Canada, and other select markets. But the good news is that broader availability is expected to arrive in the coming weeks, so hang in there.
The next AI tool TikTok announced comes in the form of Smart Split. Say you’ve already recorded a video for another platform like YouTube or Instagram Reels. Note that the video posting strategies for these platforms are different. Just because it was a hit on Reels doesn’t mean it will be a hit on TikTok.
With Smart Split, it will harness the power of AI to clip, reframe, and transcribe longer content. You can then create multiple short videos that are TikTok-ready. This is perfect for YouTubers who might have longer-form content they want to bring over to TikTok. However, take note that the feature is only available on TikTok Studio Web. We’re not sure if there are plans to bring the feature over to the app.
TikTok Monetization
In addition to these AI-powered features, TikTok announced a revenue share update for its Subscription product. According to TikTok, this update will allow creators to earn up to 90% of profit payouts.
TikTok says, “Now, after fees, creators receive 70% of TikTok’s revenue share, and those who meet other requirements (10K followers, 100K views in the last month and 3+ subscription-only videos posted in the last month) can unlock an extra 20% monthly reward on top of that, for a total of up-to 90% of the revenue.”
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