Ad Personam Takes Another Swing at the Huracán Successor
Lamborghini isn’t shy about promoting both its outgoing models and its newest hybrid supercars, but the brand’s Ad Personam department is where things get more interesting. The studio is known for building Lamborghinis that only a handful of people ever see in person, and the program has already taken a crack at the Temerario, with the first one leaning toward show car energy.
However, the one-off division’s latest attempt at the Huracan successor aims for something more restrained, and the result sits in a tasteful place. With plenty of space to work on, Ad Personam has a bigger canvas to play with than the old Huracán ever did.
Matte, Bronze, and Carefully Layered
The centerpiece here is the Blu Okeanos Matte finish. It’s a flat blue that tones down the car’s sharp surfaces without making them disappear. Lamborghini pairs it with forged Velador wheels in matte bronze, wrapped in Bridgestone Potenza rubber. The Alleggerita package adds more bronze elements, subtly decorating body panels and giving the car a slightly warmer look.
Inside, the color play continues with Blu Delphinus Corsa-Tex and leather. Terra Kapnos stitching and piping break up the surfaces without tipping into excess. The carbon fiber trim, red accents, and Italian flag motif on the steering wheel add small flashes that don’t overpower the cabin. This example is right-hand drive, and the orange Raging Bull emblem embroidered on the headrests adds another layer of contrast. It isn’t loud, but it’s far from plain.
Lamborghini/Instagram
Same Hybrid V8 Muscle, All About the Style
There are no surprises under the engine cover. The Temerario continues with its 4.0-liter twin-turbo V8 paired with three electric motors, producing a combined 907 horsepower and revving to 10,000 rpm. It still hits 62 mph in 2.7 seconds, tops out at 213 mph, and can glide for about 6-7 miles in EV mode as a front-drive machine.
Performance stays untouched, which is fine, because this build is all about the aesthetic work. With prices starting near $400,000 – before any Ad Personam indulgence – this latest creation shows how much presence the Temerario gains when the personalization studio dials back the flash and focuses on coherence.
Lamborghini/Instagram
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